Your AI-Powered Kitchen Companion

Eat smarter.
Waste less.
Feel better.

NourishAI turns your fridge or pantry into personalised meals, tracks your nutrition effortlessly, and helps you stop throwing money in the bin — all powered by Claude Vision AI.

Download Free → See how it works →
NourishAI Home Screen
NourishAI Recipes Screen Chef Nour
$1,500
avg. food wasted per household per year
40%
of all food produced goes to waste
2hrs
per week spent deciding what to eat
0
effort to track meals with auto-logging
The Problem

Your kitchen is
working against you.

Most people don't need more willpower. They need a smarter system. NourishAI is that system.

You throw out food every week
That spinach you forgot. The avocados that ripened while you weren't looking. The leftovers that became a science experiment. It adds up — fast.
"What's for dinner?" is a daily dread
You open the fridge, stare for three minutes, close it, and order takeout. The ingredients you bought sit there judging you.
Nutrition tracking is exhausting
Logging every meal manually takes time, willpower, and a spreadsheet degree. So you do it for three days and give up.
$125/mo
The average household throws away $125 every month in wasted food.
Avg. cost of household food waste per month in North America. Source: USDA Economic Research Service
You overbuy and undercook
No meal plan means random grocery hauls. Half of it goes unused because you never had a coherent week of meals in mind.
You don't know what's in your pantry
Something is expired. You bought three of the same thing. Something you needed is out of stock. The pantry is a mystery box.
Meal prep takes hours of planning
Finding recipes, checking what you have, making a shopping list — it's a part-time job you didn't sign up for.
Chef Nour
Your AI Kitchen Companion

Meet
Chef Nour.

Chef Nour is the heart of NourishAI. He scans your fridge, builds recipes from what you have, tracks your nutrition automatically, and guides you step-by-step through every meal — all powered by Claude Vision AI.

More than a mascot, he’s your personal chef, nutritionist, and kitchen assistant — available 24/7, with a flexible free tier to get started.

Meet Chef Nour →
The Solution

One app.
Every meal solved.

Six powerful features that work together to make your kitchen run itself.

AI-Powered
Scan Your Fridge.
Get Recipes Instantly.

Point your camera at your fridge or countertop. Claude Vision AI identifies everything you have and generates personalised recipes in seconds — using exactly what's about to expire first.

Claude Vision AI Expiry-first sorting Instant recipes
Smart Pantry
Know exactly what you have.

Your digital pantry tracks everything — quantities, expiry dates, freshness warnings. Red alerts when something needs using today. No more mystery leftovers.

Expiry tracking Freshness alerts Visual inventory
Meal Planning
Your week.
Planned. Automatically.

Build a full week of meals in seconds. Add your saved recipes to specific days and meal types. Nutrition logs sync automatically as you eat — zero manual input.

Auto-logging Weekly view Recipe integration
Nutrition Tracking
Hit your goals without trying.

Calories, protein, carbs, and fat tracked daily. Beautiful ring and bar visualisations. Custom goals set during onboarding. History calendar to spot patterns over time.

Macro tracking USDA nutrition data History calendar 9 languages
✦ Premium
Turn waste into savings.

Log discarded food and watch AI estimate what it cost you. Monthly comparison charts, weekly trends, and personalised tips to break the cycle — for good.

AI cost estimates Monthly comparison Waste tips
Chef Nour
A personal chef in your pocket.

Chef Nour is your AI panda chef — guiding you through every step of the app. Cook with him in step-by-step mode, ask questions mid-recipe, get substitution ideas, and chat live while you cook. He even peeks out from behind your nutrition card to cheer you on.

Step-by-step cooking Live AI chat Substitutions
✦ Premium
Let Chef Nour plan your whole week.

Tap "Plan My Week" and Chef Nour automatically fills your entire week with balanced, varied meals drawn from your recipe library. Preview every meal before it's added, accept or remove individual days, and wake up each morning already knowing what's for dinner.

AI weekly planning Preview before adding Per-meal approve/reject Premium only
How It Works

Up and running in
under 5 minutes.

Person photographing open fridge with smartphone
Strawberries ✓
Eggs ✓
Condiments ✓
Salad Bowl ✓
Orange Juice ✓
Scanning…
Claude Vision AI Point your phone at your fridge — Nourish does the rest
01
Meet Chef Nour & set your goals

Chef Nour — your AI panda chef — introduces himself and asks what to call you. Then set your dietary preferences, calorie target, macro goals, and household size. A quick 2-minute setup, done forever.

One-time setup
02
Scan your fridge or add your pantry

Take a photo of your fridge and let Claude Vision AI build your pantry automatically. Or add items manually. Nourish identifies ingredients, estimates freshness, and flags what needs using first.

30-second setup
03
Get personalised recipes instantly

Tap Generate and NourishAI creates recipes tailored to your ingredients, dietary restrictions, and nutritional goals. Save favourites. Add them directly to your meal plan.

Infinite variety
04
Track nutrition without lifting a finger

Meals added to your plan are auto-logged with full macro data. Your daily rings fill in as you eat. Check history anytime. Adjust goals when you need to.

Auto-logging
05
Watch your waste — and money — drop

Premium users see exactly where food waste happens and what it costs. Month-over-month comparisons show you the real impact of small changes. Most users save over $50 in their first month.

✦ Premium feature
Real People

They stopped
guessing at dinner.

"I used to throw out $60 of groceries every week without noticing. Nourish showed me exactly where it was going and I've cut that in half in a month."

Sarah K.
Busy mum of two · Toronto

"The fridge scan is genuinely magic. I pointed my phone at my fridge on a Sunday and had a full week of recipe ideas in under a minute."

Marcus D.
Software engineer · Austin

"I've tried every calorie tracking app. Nourish is the first one I've actually stuck with — because it does the tracking for me when I follow my meal plan."

Priya M.
Fitness enthusiast · London
Pricing

Start free.
Unlock everything
for the price of a coffee.

The free tier gives you 10 AI food scans and 10 pantry generations per month, full pantry management, recipe generation, meal planning, and nutrition tracking. Premium removes all limits and unlocks the Waste Tracker, plus Plan My Week — letting Chef Nour automatically fill your entire week with meals.

$7.99
per month · cancel anytime
✦
Plan My Week — Chef Nour fills your whole week automatically
Unlimited AI fridge scans
Unlimited recipe generations
Full Waste Tracker with cost analytics
Monthly waste comparison & trends
AI-powered waste reduction tips
Weekly bar chart analytics
Everything in Free, unlimited
Start free. Unlock everything for the price of a coffee.
NourishAI · App Overview

Your kitchen, finally intelligent.

An AI-powered nutrition and meal planning app that scans your fridge, builds personalised recipes, tracks your macros automatically, and eliminates food waste — all powered by Claude Vision AI.

iOS & Android
Claude Sonnet 4
Free + $7.99/mo
9 Languages
5 Core screens
50+ Features
$1.5k Avg. waste saved/yr
NourishAI app screenshot
Why NourishAI exists

Three problems.
One app.

The average household wastes $1,500+ in food annually. Most people have no idea what they're eating. And deciding what to cook is a daily source of stress. Nourish eliminates all three.

Food Waste
The average household wastes $1,500+ per year in food — most of it forgotten at the back of the fridge. Ingredients expire before anyone knows they exist.
✓ Waste Tracker + Expiry Alerts
Meal Paralysis
"What's for dinner?" is the most stressful daily question. Most people default to takeout or repeat the same 5 meals because they don't know what to cook with what they have.
✓ AI Recipe Generation + Plan My Week
Nutrition Blindness
Manual calorie logging is tedious and abandoned within days. Most people have no idea what they actually eat — calories, macros, and nutritional patterns stay invisible.
✓ Auto-logging + Macro Tracking
Full feature list

Everything inside
the app.

Five core screens, 50+ features, and a growing ecosystem of AI-powered tools designed to make healthy eating effortless.

Daily Nutrition Dashboard
Animated calorie ring and macro progress bars update in real time as meals are logged.
Today's Meal List
Colour-coded meal cards sorted by type (breakfast, lunch, dinner, snack) with check-off and delete.
Goal Streak Tracker
Flame streak badge in the header that grows visually the longer your goal streak continues (2+ days).
Daily Goal Celebration
Confetti animation and motivational message from Chef Nour when all four macro goals are hit.
Expiry Alerts
Banner on the home screen warns when pantry items are expiring within 7 days.
Quick Scan Button
One-tap shimmer button to jump directly to the pantry scan from the home screen.
XP Sparkle Animation
Green star particles burst from the profile avatar every time the user earns XP.
Chef Nour Chat Button
Floating draggable panda avatar opens an AI cooking assistant chat from any screen.
Claude Vision Scanning
Point your camera at your fridge or pantry. AI identifies all visible ingredients in seconds.
Ingredient Review & Clarify
Review AI-identified items before saving. Clarify uncertain items with natural language.
Expiry Date Tracking
Set expiry dates per item. Items flagged "expiring" (7 days) and "expired" with distinct visual states.
Category Filtering
Filter pantry by vegetable, fruit, protein, dairy, grain, condiment, beverage, and more.
Tap-Speed Record
Gamified tapping challenge on the scan screen. Tracks your personal best per account.
Manual Add
Add ingredients manually with custom name, emoji, expiry date, and category.
Bulk Select & Delete
Select multiple pantry items for batch deletion or expiry clearing.
Pantry Search
Live search across all pantry items with real-time filtering as you type.
Generate from Pantry
AI generates 3 personalised recipes from your current pantry items, prioritising expiring ingredients.✦ PREMIUM
Nutrition Validation
Every AI-generated recipe is cross-checked against USDA values for macro accuracy before saving.
Chef Nour Step-by-Step
Interactive cooking mode with timers, ingredient lists, and AI chat for substitutions and technique.
Starred Recipes
Star recipes to save them permanently. Unstarred AI recipes auto-delete after 30 days.
Recipe Sharing
Share any recipe as a branded card with macros, cook time, and Chef Nour branding.
Deleted Recipes
Soft-delete with 30-day recovery window. Deleted recipes tab shows recently removed items.
Smart Tags
AI assigns tags: Quick, High Protein, Low Carb, Vegetarian, Vegan, Use Soon, Easy, Healthy.
AI Cooking Chat
Ask Chef Nour about substitutions, scaling, timing, or technique mid-recipe. Context-aware responses.
Weekly Meal Planner
7-day calendar view. Add, rearrange, and check off meals by breakfast, lunch, dinner, and snack.
Plan My Week
One tap generates a full week of AI meal plans for remaining days. Per-meal approve/reject preview.✦ PREMIUM
Recipe Spin Wheel
Spin a wheel of your saved recipes to randomly pick tonight's dinner. 10–15 second animated spin.
Meal Search
Search USDA Survey and Open Food Facts simultaneously. Meal-focused results filter out raw ingredients.
Daily Calorie Summary
Running calorie total for the selected day updates as you add and complete meals.
Recipe Linking
Link any planned meal to a saved recipe. Nutrition auto-populates from the recipe's macro data.
Auto Nutrition Logging
Checking off a planned meal automatically logs its nutrition to your daily tracker.
Meal Type Icons
Custom SVG icons for breakfast (coffee), lunch (bowl), dinner (plate + cutlery), snack (apple).
Nutrition History
7-day and 30-day calorie bar charts. Weekly nutrition summaries. Trend analysis over time.
Food Waste Tracker
Log wasted food with AI cost estimation. Visual waste dashboard with category breakdown.✦ PREMIUM
Custom Macro Goals
Set personalised daily targets for calories, protein, carbs, and fat. Dietary preference filters.
Multi-Currency Waste Cost
Waste costs displayed in 50+ currencies auto-detected from device locale.
Smart Notifications
Custom meal reminders, pantry expiry alerts, and weekly email summaries on Mondays.
Account Settings
Update display name, email, and password. View plan status and member since date.
Legal & Privacy
In-app Terms of Use and Privacy Policy. Full GDPR/PIPEDA rights documentation.
Household Size
Set household size so all recipe generations and meal plans scale servings automatically.
XP & Levelling
Earn XP for 9 different actions. Progress through 11 chef titles from Kitchen Newcomer to Legendary Chef.
Daily & Weekly Challenges
7 daily challenges and 1 weekly challenge. Real-time progress tracking with gradient bars.
9 Languages
Full localisation: English, French, Spanish, German, Portuguese, Arabic, Japanese, Chinese, Korean.
Content Moderation
AI-powered profile photo moderation. Warning system with escalation and account ban for violations.
Auth & Security
Email/password + Google OAuth. Password reset via deep link. Row-level security in Supabase.
Profile Photos
Upload and crop profile photos stored in Supabase Storage with local AsyncStorage caching.
Onboarding Flow
Animated intro sequence followed by a goals-setting screen before the main app loads.
Email Marketing
Loops.so integration for user lifecycle emails. Premium upgrade flows and weekly digests.
Powered by Anthropic

What Claude AI
does inside the app.

NourishAI runs on Claude Sonnet 4 — one of the most capable AI models available. Every intelligent feature in the app is powered by a different application of Claude's capabilities.

Claude Vision API

Pantry Intelligence

Claude Vision analyses photos of fridges and pantries in real time, identifying every visible ingredient with product-level accuracy — including brand recognition and freshness assessment.

  • Identifies 10–20 ingredients per scan in seconds
  • Detects wilted or damaged items (flags as "use soon")
  • Reads visible packaging and labels
  • Flags uncertain items for user clarification
  • Category classification (protein, dairy, produce, etc.)
Claude Text API

Recipe Generation

Claude generates restaurant-quality recipes using only ingredients the user already owns — with flavour-coherence rules, dietary restrictions, USDA-accurate nutrition, and household size scaling.

  • Generates 3 diverse recipes per pantry scan
  • Prioritises expiring [USE SOON] ingredients
  • Respects dietary preferences (vegan, gluten-free, etc.)
  • Calculates per-serving macros using USDA values
  • 5+ detailed cooking steps per recipe
Chef Nour AI

Cooking Assistant

Chef Nour is a personalised AI chef embedded in the cooking mode. Users can ask questions mid-cook about substitutions, techniques, scaling, and timing with full recipe context.

  • Context-aware: knows the full recipe you're cooking
  • Answers substitution and allergy questions
  • Explains techniques and cooking science
  • Adjusts serving sizes mid-cook
  • Available as a floating chat from any screen
Claude Planning API

Meal Planning

The Plan My Week feature uses Claude to generate a complete week of personalised meal plans — one click, all remaining days, with per-meal approve/reject before anything is saved.

  • Plans all remaining days in the current week
  • Balances breakfast, lunch, dinner, and snacks
  • Respects dietary preferences and household size
  • Per-meal approve/reject preview before saving
  • Limited to once per week (prevents farming)
Nutrition Data Sources
Open Food Facts
3M+ global products. Branded item lookup, barcode scanning, and locale-specific results for 50+ countries.
USDA FoodData Central
Gold-standard for whole foods. SR Legacy + Foundation + Survey (FNDDS) with 7,000+ mixed dishes.
Claude AI Estimation
Fallback nutrition generation with cross-validation against USDA macro-calorie ratios before saving.
Tested & Measured

Scan accuracy
benchmarks.

NourishAI's ingredient recognition is regression-tested against verified real-world fridge and pantry photos. Results are measured using precision (what fraction of identified items were correct) and recall (what fraction of visible items were found).

Organised Pantry & Shelf Scans
Clear shelves, visible labels, single layer
85–100%
PRECISION
83–100%
RECALL
Excellent
Partial Fridge Scans
1–2 shelves, moderate item count
80–90%
PRECISION
75–83%
RECALL
Very Good
Busy Full-Fridge Scans
20+ items, layered, partially obscured
44–76%
PRECISION
48–62%
RECALL
Acceptable — misses hidden items
How these numbers are measured
Precision measures what fraction of identified items were correct. Recall measures what fraction of all visible items were found. Tests run on Claude Sonnet 4 using a two-call architecture: Call 1 is vision-only identification; Call 2 is text-only recipe generation — ensuring Claude's full attention is on the image during scanning.
TIP FOR USERS  Scans work best when the fridge isn't completely packed. A clear line of sight to each item gives the AI the best chance of reading labels and identifying ingredients accurately.
Style guide

Brand & Visual
Identity.

NourishAI uses a dark, premium aesthetic with a signature neon green accent. The design language is technical and clean — inspired by professional chef tools and health tech.

Colour Palette

Accent#C8FF57
Background#08090F
Card#13151E
Violet#A78BFA
Cyan#22D3EE
Coral#FF6B6B
Amber#FBBF24
Emerald#34D399
Gold (XP)#FFD700

Typography

Syne 700 — Headlines, wordmarks, UI labels
Your kitchen, finally intelligent.
DM Sans 400 — Body, descriptions, subtitles
Chef Nour scans your pantry and builds personalised recipes from what you already own.
DM Mono 400 — Code, API refs, debug labels
claude-sonnet-4-20250514

Design Principles

Dark-first
Always dark mode. Deep navy backgrounds with layered card surfaces.
Accent-led
One dominant accent (#C8FF57). All CTAs, active states, and progress use this colour.
✦
SVG icons
All icons are custom SVGs. No emoji in UI chrome — emoji reserved for food items only.
Gradient accents
Key elements use #C8FF57→#57FFD4 gradient. Progress bars, level badges, XP bar.
Chef Nour

Chef Nour — The Brand Mascot

Chef Nour is a panda chef character who serves as the face of NourishAI's AI capabilities. The character appears throughout the app — as an animated avatar, in celebration modals, in alerts, and as the cooking assistant persona. Nour brings warmth and personality to what would otherwise be a purely functional AI experience.

Gamification

The XP &
Levelling System.

Every healthy action earns XP. Daily and weekly limits prevent gaming the system. Level titles unlock as users develop real cooking habits.

XP Actions & Limits

Daily login +5 XP 1×/day
Log a meal +10 XP 3×/day
Complete a meal +5 XP 3×/day
Scan your pantry +15 XP 1×/day
Generate recipes +20 XP 1×/day
Hit all nutrition goals +50 XP 1×/day
Spin the wheel +3 XP 1×/day
Plan My Week +25 XP 1×/week

Chef Level Titles

Lv.1Kitchen Newcomer
Lv.2Apprentice Cook
Lv.3Home Cook
Lv.5Line Cook
Lv.8Prep Chef
Lv.12Sous Chef
Lv.17Head Chef
Lv.23Executive Chef
Lv.30Master Chef
Lv.40Grand Chef
Lv.50Legendary Chef
Infrastructure

Tech stack.

Built on production-grade infrastructure. Every component chosen for reliability, performance, and developer experience.

React Native
Cross-platform mobile
Expo SDK 54
Build & deployment
Claude Sonnet 4
AI backbone
Supabase
Database & auth
Stripe
Payments
Loops.so
Email marketing
Expo Router
Navigation
Expo Notifications
Push alerts
Who it's for

Target audience.

Fitness Enthusiasts
Tracking macros precisely without the tedium of manual logging.
Budget Families
Reducing $1,500/yr in wasted food spend with smarter pantry management.
Busy Professionals
Getting out of takeout cycles with fast, intelligent meal planning.
Eco-Conscious
Minimising food waste as a sustainability commitment, tracked in dollars.
New Parents
Managing household nutrition when time and mental load are at a premium.
Home Meal Preppers
Discovering new recipes every week without repetition or takeout.
Food Explorers
Discovering diverse AI-generated dishes from whatever's already in the fridge.
Health-Conscious 25–40s
Primary demographic: want to eat well but lack time for complex planning.
Plans

Simple pricing.

Less than a coffee a month unlocks the full AI kitchen experience.

Free

$0
Forever free
  • 20 pantry scans per month
  • AI recipe generation
  • Weekly meal planning
  • Nutrition tracking
  • Chef Nour cooking assistant
  • XP & levelling system
  • 9 languages
BEST VALUE

✦ Premium

$7.99/mo
Cancel anytime
  • Unlimited pantry scans
  • Unlimited recipe generations
  • Plan My Week AI feature
  • Full Waste Tracker + analytics
  • Weekly email digest
  • Everything in Free
Launch targets
1,000
Downloads · Month 1
10%
Free→Premium conversion
4.5★
Target store rating
$2,495
MRR target · Month 3